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The Website Doctor

admin — Wed, 02 Jul 2008 16:01:42 +0000

Is your website undergoing any problems? If so, you will want to watch Mike McDonald’s interview with Jonathan Hochman of Hochman Consultants at SMX Advanced. Hochman says maintaining the highest quality on your website is a continuous process. He explains how Firefox add-ons such as NoScript, Xenu Link Sleuth, and SWFObject 2.0 from Google Code help detect and solve problems. For more information, check out the full interview with Jonathan Hochman right here on WebProNews.

Challenges for Multichannel Merchants

admin — Mon, 02 Jun 2008 14:33:52 +0000

As Amanda Watlington of Searching for Profit tells Mike McDonald at the 25th Annual ACCM Conference, multichannel merchants have a difficult time unifying their catalog and their website. Customers are used to seeing flowery descriptions and graphics in the catalog, and for search purposes, the website just cannot be that flamboyant. Another layer that the merchant must deal with is affiliates and all the complexity that comes with them. Watch as Amanda Watlington discusses these challenges, only on WebProNews.

Design Rules That Apply Online and Offline

admin — Fri, 23 May 2008 16:35:01 +0000

Although catalogs and websites are two very different entities, there are some basic design rules that apply to both. Brent Niemuth of J. Schmid & Assoc. Inc. discusses these rules in an interview with Mike McDonald at the 25th Annual ACCM Conference, the largest conference for catalog and Internet merchants. Both the catalog and the website should have a clean, consistent design, and they should both look alike. You want your customers to identify one with the other. Watch the WebProNews interview for more design rules.